For the price of green screen, get realistic reflections, consistent lighting and final-pixel results that cut down your post.

Virtual Production Studio in South London

Bring locations into the studio and control the weather, time of day and background continuity in minutes. Our compact, well-run LED stage is ideal for interviews, product films and R&D. Creative Digital Lab is part of Startup Croydon, so you get professional results with community-minded pricing that helps more local creators make more.

Professional Virtual Production Studio From Only £97 Per Hour*

PROUD TO WORK WITH

Why choose LED over green

  • No green spill, more natural skin and product highlights.
  • Realistic reflections and lighting on set, not in post.
  • Faster approvals with what you see being closer to what you deliver.
  • Stable continuity for interviews and repeatable shoots.
  • Comfortable for talent, simpler for clients and stakeholders.

What you can achieve here

  • Executive interviews and thought-leadership pieces that look premium and consistent.
  • Product launches and demos with controllable lighting and hero angles.
  • Brand, culture and recruitment content made quickly and on-message.
  • Training and education assets with repeatable environments.
  • Proof-of-concept and R&D days for agencies and in-house teams.

Everything you need is included

Arrive with your crew and storyboard. The stage, tracking, LED and core kit are ready to go.

Virtual production system

– Mo-Sys Star-Tracker System

– Unreal Engine

– VP Pro software

– Custom XR workstation PC

– 4.5 m × 2.5 m LED screen, fine pitch for clean detail (P1.95)

– State-of-the-art lighting

– Blackmagicdesign HyperDeck Studio 4K Pro

– Blackmagicdesign ATEM Television Studio 4K8

Audio

– Behringer XENYX 1204USB mixer

– Audio-Technica ATW-1311 System 10 PRO dual bodypack system

Camera system

– 2× Blackmagic URSA G2 Broadcast cameras

– 2× URSA Studio Viewfinder G2

– 2× Fujinon XA20SX8.5BERM 2/3″ ENG lenses

– 2× Fujinon SS-01 full-servo control kits

– 2× Libec LX10 tripods

Lighting

– 3× Fiilex P3 Color 90 W portable lights

– 4× SWIT CL-100 100 W daylight studio panels

– 4× SWIT VANGO-100 ultra-slim RGBW panels

– 11× Matthews MD-B756020 C-stands

The workflow at a glance

  • Set your looks in real time with environment selection inside Unreal Engine.
  • Calibrate camera tracking for confident parallax and movement.
  • Monitor on the control surface and agree takes quickly.
  • Wrap with a clear file handover and delivery guidance.

WORKSPACE ADVANTAGES

Parking

Mo-Sys system

4.5 x 2.5m LED Wall

On-site Showers

accessibility

On-site kitchen

GREEN ROOM

on-site cATERING

CO2 FRIENDLY

Recent work

Hero Films

A compact interview and product set captured on the LED wall with live look development in Unreal Engine. The team locked lighting and background continuity on set, which reduced pick-ups and shortened the edit.

Conor McClain - Inner Demons

A stylised performance piece that used tracked camera moves and interactive light for a cohesive look. The virtual environment provided realistic reflections and controlled colour so the final grade stayed consistent.

‘Snake Attack’ Advertisement

A fast-turnaround product spot created without location moves. The LED volume delivered repeatable hero angles and reflections, making approvals quicker and post-production simpler.

Talk Show Package

A pilot talk show format produced with multi-camera capture and a branded virtual backdrop. The setup was designed for repeatability so future episodes can match framing, lighting and tone with minimal setup time.

FAQs

Is crew included?

Dry hire means the space and all listed equipment are included. Bring your crew, or if you would like to talk through roles, discuss your project with us and we will advise what is sensible for your brief.

Is virtual production more expensive than green screen?

Not here. For what you typically spend on chroma, you get in-camera lighting and reflections that reduce time in post and help you approve faster.

Can we film multi-camera?

Yes. The stage supports single, dual and triple-camera setups.

Do you support production sound?

Yes. We can accommodate production sound and will advise on mic placement and treatment in the room.

How are files delivered?

We hand over media at wrap and provide guidance on formats for your edit and delivery.

Why are your rates accessible?

Creative Digital Lab is part of Startup Croydon. Your booking helps more local founders and community projects while maintaining professional standards.

Ready to replace green with on-set realism?

Tell us your idea. We will propose a straightforward plan so your team can move from setup to confident takes quickly.